The Body Shop: Helping To Change Our World Through Beauty

During this year’s Fashion’s Night Out in New York, The Body Shop hosted an exclusive event at their Broadway location to introduce the launch of their NEW Extra Virgin Minerals Collection, Shimmer Cubes and Carbon Eye Definers. Celebrity Makeup artist Shawnelle Prestidge was on hand to provide us with Gorgeous makeovers to help prep us for the night’s festivities, while also sharing a few of tips on how to create a variety of looks using this new collection.

Shawnelle is known for her amazing work as Blackbook Magazine’s Beauty Editor, as well as her skill of painting the faces of top celebs including Kate Moss and Zoe Saldana. During the makeovers, Shawnelle showed us how to achieve her Top 2 beauty trends for Fall: Smoky eyes and the Mod wing-tipped liner look. However, this season she highlighted swapping out your basic black for palettes of navy, gray, green or brown, to help transform these looks from special occasion to everyday.

The Shimmer Cubes definitely help make it convenient for you to achieve the smoky eye look because you get all 4 shadows in one palette! Its compact, and fits right inside your already overstuffed make up bag. The Carbon Eye Definers come with a built-in line smudger on the end, so now you can create multiple looks with just one pencil.

What makes the Body Shop collection stand out from other beauty brands is their commitment to The Community Fair Trade Program. 100% of the ingredients used to make these products are derived from Fair Trade Communities, and your purchase helps workers in such countries as Ghana, India, Nicaragua, Guatemala and Italy. In addition to helping improve financial conditions in other parts of the world, your purchase also helps you improve the quality of ingredients that you use on your skin.

The collection is composed of a variety of natural elements including pure cold-pressed extra virgin olive oil and marula oil. The extra virgin olive oil helps moisturize the skin, while the marula oil helps the Shimmer Cube pigments glide on easier and last much longer, compared to other brands.

The foundations, available in 12 shades, use a non-irritating formula, and are fragrance and paraben-free. This makes the line suitable for all skin types, including sensitive and blemished skin. They come in creme, liquid and loose powder formulas, so it is easy to choose the right product for your foundation needs. This foundation range will launch in stores in October 2011.

These products range in price from $13-25 and can be found at The Body Shop retail locations as well as TheBodyShop.com

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CYNTHIA ROWLEY & BAND-AID TEAM UP FOR FASHION WEEK EMERGENCIES

Ever dreamed of meeting Fashion Icon Cynthia Rowley? Well here’s your chance….

BAND-AID® Brand and fashion designer Cynthia Rowley are joining forces to fix your fashion emergencies and celebrate the mass retail launch of BAND-AID® Brand by Cynthia Rowley Adhesive Bandages.  A traveling “Glambulance” will hit the streets during New York City Fashion Week, offering solutions to all your style woes. This repurposed ambulance will be fully equipped with a hair stylist, seamstress, make-up artist Mickey Williams, and fashionable First-Aid supplies.

Glambulance Locations

Thursday, September 8th, 4pm-12am (Fashion’s Night Out): Stationed at 5th Ave (between 56th and 57th St.)

Friday, September 9th, 1pm-9pm (Date of Cynthia Rowley Show): Stationed at 65th & Broadway

        *Cynthia Rowley will be making a guest appearance at the Glambulance on Fashion’s Night Out on Sept.8th between the hours of 4:30-6pm.

Facebook Contest

In addition to meeting the designer, you can also enter the Fashion Malfunction Facebook Contest during Fashion Week and tell us your worst fashion emergency story for the chance to win a $2,500 Cynthia Rowley fashion spree and styling session. Check out www.Facebook.com/BandAid for more details.

Make sure to follow Cynthia Rowley on Twitter @Cynthia_Rowley and use the #glambulance hash tag. Become a fan of BAND-AID® Brand on Facebook for Glambulance updates.

The BAND-AID® Brand by Cynthia Rowley Adhesive Bandages come in a variety of 7 designs, including gems, sequins, lace, gold chains and a runway show. They will be available on CynthiaRowley.com starting September 8th, and at mass retailers in December 2011, at a suggested retail price of $4.25. 

Madres y Comadres: KMart x YouTube Celebrate Latina Heritage

KMart launches the first brand-produced U.S. Hispanic video series distributed through YouTube. Connecting with Hispanic moms, Madres y Comadres (Madre meaning mother, and ‘Comadre’ which translates to a mother’s close female friend that she confides in), is an eight-part original Spanish-language miniseries focused on Hispanic mothers and the unique challenges they face raising a family in America while also remaining true to their Hispanic identity.

The webisodes (helmed by Alberto Ferreras known best for his long-running “Habla” series on HBO Latino) are styled similar to ‘telenovelas’. A custom YouTube channel has launched, in partnership with Google, as the hub for the series.

“Kmart is a heritage brand with a rich history in America. We’re passionate about the diversity of our customer base and excited about the opportunity to speak directly with our Hispanic customers while celebrating their culture and traditions,” said Mark Snyder, chief marketing officer, Kmart.

“The first episode of Madres y Comadres launched this month just in time for back to school and aligns with the recently launched Latina Smart Facebook page, allowing Kmart to develop a deeper relationship with Hispanic women who are both tech savvy, yet underserved from a content perspective.”

The scripted series is accompanied by twelve video interviews with real Hispanic moms from Mexico, Peru, Guatemala and Colombia coping with the nuances of raising American children in a traditional Hispanic household.


In celebration of Madres y Comadres, I will be hosting a drawing this weekend for one lucky reader to win a FREE $50.00 KMart gift card! You can use it to grab a few pieces from Sofia Vergara’s new line, snag some hair products or maybe even a few organizers for that enormous collection of beauty products you’ve accumulated. (LOL)

To enter the drawing, simply leave a comment on the post below and send me an email with “Madres y Comadres” in the subject line.

That’s it! Deadline for all entries is Sunday, August 28th at 11:59PM EST.

Check out this new series at YouTube.com/MadresyComadres or follow on Twitter @madresycomadres

¡Bellezas Buena Suerte!

An Optimum Mother-Daughter Spa Getaway and Makeover!

Mother’s Day is approaching and I know we are all wracking our brains trying to figure out what to get those special ladies in our lives. Cards, Flowers, but what about a Spa Day…..in Miami?

SoftSheen-Carson, the #1 ethnic hair care leader, is currently hosting a national contest for one lucky mother and daughter to win ‘THE OPTIMUM CARE MOTHER-DAUGHTER SPA GETAWAY AND MAKEOVER’.

The winning prize includes airfare and hotel for a mother-daughter pair; a luxurious Spa and Wellness weekend in Miami; hair consultation and makeover with celebrity stylist Johnny Wright and an appearance on Lifetime TV’s The Balancing Act. The contest is sponsored by Optimum Care and Heart & Soul Magazine, and is currently running from now to May 15th, 2011.

To enter visit: www.beyouroptimumbest.com

NEW Kenneth Jay Lane ‘Royally Chic’ Collection

Tonight on QVC, Kenneth Jay Lane debuted his new jewelry line perfectly titled ‘Royally Chic’. This collection includes one-of-a-kind earrings inspired by the pair Princess Kate wore for her Royal Wedding last weekend. This exquisite yet affordable line has launched just in time for all of you lovely ladies set to attend fabulous weddings this season.

Now you can accessorize like a member of the Royal Family, without having to spend the Royal Bucks!

Check out the KJL Royal Wedding Earrings and Today’s Princess Charm Necklace pieces below!

Royal Wedding Earrings-QVC Item # J260912-$39.00

Purchase these earrings via http://bit.ly/KJLearrings

Today's Princess Charm Necklace-QVC Item # J159005-$24.50

Purchase this necklace via http://bit.ly/jY1Mti

Make sure to check out the entire Kenneth Jay Lane Collection on QVC.com!